Containers
and separators
We use a few unique elements within our brand to help it stand apart from the competition and be better recognized in the marketplace. These elements can also work to blend colors together and allow several items on a page to work well together. The following are several examples of organic shapes and separators to use in ads, videos, presentations, websites, product sheets and other marketing materials.
Examples of organic separators
Correct usage
Use as a separator between photography and text.
Use to emphasize important areas of text.
Incorrect usage
Do not stretch or squish separators
Do not create new separators
Do not rotate
Design examples
Examples of containers
Correct usage
Use shapes as containers for photography and backdrops for product imagery
Incorrect usage
Do not use too many shapes in one composition
Do not place text in busy areas
Design examples